Priority 10 from the Blood Transfusion and Blood Donation PSP

UNCERTAINTY: What are the most effective ways to educate the general public about the process and purpose of blood donation? (JLA PSP Priority 10)
Overall ranking	10
JLA question ID	0063/10
Explanatory note	Not available for this PSP
Evidence	1. Bagot KL, Murray AL, Masser BM. How can we improve retention of the first-time donor? A systematic review of the current evidence. Transfusion Medicine Reviews. 2016;30(2):81-91. 2. Memon A, Moiz B. Why are we losing our precious blood donors? A systematic review from Pakistan. Haematologica. 2016;101((s1)):P877- ABSTRACT NO.PB2222 3. Appiah BA, Bates BA. Cultural context and role of communication in promoting adequate blood donation in sub-Saharan Africa: a systematic literature review. Vox Sanguinis. 2015;109((Suppl. 1)):p128. Abstract P-142
Health Research Classification System category	Generic Health Relevance

Extra information provided by this PSP
Original uncertainty examples	Need to raise awareness of what blood donations are used for. ~ How can we improve the understanding of the general public for transfusion? ~ To persuade new donors, why not illustrate, say by video maybe speeded up, the immediate improvements transfusions bring? ~ How can social media improve the knowledge of transfusion and numbers for donation? ~ Why do you not go into schools explaining the importance of blood donation?
Submitted by	5 blood recipients ~ 5 relative or carers of blood recipients ~ 16 blood donors ~ 10 health professionals ~ 1 unknown

Extra information provided by this PSP

Original uncertainty examples

Need to raise awareness of what blood donations are used for. ~ How can we improve the understanding of the general public for transfusion? ~ To persuade new donors, why not illustrate, say by video maybe speeded up, the immediate improvements transfusions bring? ~ How can social media improve the knowledge of transfusion and numbers for donation? ~ Why do you not go into schools explaining the importance of blood donation?

Submitted by

5 blood recipients ~ 5 relative or carers of blood recipients ~ 16 blood donors ~ 10 health professionals ~ 1 unknown

PSP information
PSP unique ID	0063
PSP name	Blood Transfusion and Blood Donation
Total number of uncertainties identified by this PSP	51 (To see a full list of all uncertainties identified, please see the detailed spreadsheet held on the JLA website)
Date of priority setting workshop	28 February 2018